Exercise: Abstract Cities

“Create a series of 10 abstract designs in which you balance blocks of subordinate, dominant and accent colours. These designs are going to be used as covers for guidebooks to the following cities: Madrid,  Malmo,  Managua,  Manchester,  Manhattan,  Marrakesh,  Marseilles,  Melbourne,  Montreal,  Mumbai.”   Madrid        Madrid is the capital and the largest city of

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Exercise: Understanding colour

“Try and find different combinations of two colours to illustrate the offered adjectives” That’s very curious task. Some of the colour combinations were easy, while I had to spend a lot of time for others. Anyway, colour associations are very personal thing. I don’t think that there may be at least two different people who would do

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Exercise: Seeing the light

“Using only an image of a light bulb, the word “light bulb” and a block of colour of your choice create different designs that explore visual dynamics.”

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Exercise: Signs and symbols

“In this exercise you wil read existing signs, symbols and images, and then drawing on their visual language create your own symbols.”   I’m offered to come up with a new symbol for one of the following words: danger, movement, love, here. So far, words “danger” and “love” are the most interesting for me, but

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Assignment two: Thinking of you

Create a range of cards for sentiments or events that are worthy of a greetings card, but are currently not catered for by card manufactures. The cards could be linked to other calendar events, obscure Saints days, sporting calendars or any other happening that is worth celebrating or commiserating. You may wish to explore some

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Exercise: Point of sale display

Your local green grocer has asked you to produce a point of sale display to go above the fruit and vegetables in their shop.   Goods: fruits and vegetables Purpose: to make sales to go up Neighbours: shoe shop, bakery, news agensy, primary school Primary school located nearby gives us great oppotunities. Mothers always pick

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Exercise: Too much or not enough information

Look around locally and identify a coming event – it could be a jumble sale, a local gig, concert or play, an exhibition or sporting fixture – and design two posters to promote it.   For this task I’ve decided to choose some event from the world of arts to have an opportunity to study

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Exercise: Visualising your ideas

You have been asked to design a leaflet for an organisation, inviting people to to volunteer for a task. The organisers are particularly interested in trying to attract new people. Your job is to find a way to make people want to pick up the leaflet. Be creative and playful in developing a range of ideas.

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Exercise: Book cover design

Your brief is to design a stunning and contemporary cover for one of the 20th century’s most acclaimed authors, H.G. Wells.   Speaking the truth, I didn’t know anything about Herber Wells, excluding the fact that he is an English writer. At least I thought like that when I was reading the task. I’ve started

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Exercise: Working to a brief

Brief 1 The task is to create packaging for Quaker’s new “Chilled Creamy Oats” Our product is a healthy snack for young active women, who like the idea of oats for their natural godness but find the idea of eating them blend and unappealing. According to this statement the only thing that stop our potential customers

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