Collect as many examples of visual metaphor as you can find. A visual metaphor uses a visual that ordinarily identifies one thing to signify another, thus making a meaningful comparison. You do not use an image of an advertised object itself, but visual metaphor instead. I’ve concentrated at looking for examples of using visual
Collect as much reference as you can find for the 1950s period. Catalogue the information you find according to these categories: People and costume, Architecture and interiors, Art – painting, drawing sculpture, Graphic design – posters, books, typography, Advertising, Transport, Film and TV, Surface pattern and decoration. My own impression of 50s was made mostly by
Make notes on these questions • If this were to be made into a film what would the main character be like? I imagine a gloomy, surly man tired of life. His own appearence doesn’t interest him just as appearence of his surroundings. • What clothes would the character be wearing? Typical clothes of the
Produce a line visual around one of these words: Sea Extraordinary Building Journey I’ve chosen a word “journey”. Working at the “making a moodboard” excercize, I’ve made a moodboard for the word “travel”. Looking for appropriate
I’ve decided to draw a bottle of wine for this task. It would be right to say that I’ve decided to draw wine itself, though. And the word to describe this wine – “inspiring”. I experienced troubles with making a moodboard to the world “inspiring”. It’s not the kind of word you can put into
Shoe Umbrella Pair of trousers Pair of glasses Hat Take an item from the list above and explore it visually to become
Create a sketchbook with different kinds of coloured and textured papers. Collect a range of drawing implements. Choose some object. Draw your object on each of the sheets in your sketchbook using a different drawing material for each one. Starting to work on this exercise, I’ve decided to make much more practical benefits for
Choose one of the words from the previous exercise and on a large sheet begin expanding on the themes and ideas that you identified. I love to travel, so an obvious choice was a word “travel”. My moodboard is quite similar to those “spyder diagramms” I’ve made before, but it has pictures instead of words.
Childhood Wild Exotic Fashion Destruction Travel Kitchen Choose a word from the list and draw everything that
Create a spider diagram for each of these words: Seaside, Childhood, Angry, Festival. I have two opposite ideas about what actually “seaside” is. First – it’s a quiet place, with abandoned lighthouse, rarely visited only by occasional fishermen’s boats. The second – it’s a crowded beach, where people swim, sunbathe, drink refreshing coctails and